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Visibility For The Pro's
Resources and Industry Insights for how to get your home service business recommended by AI assistants like ChatGPT and Google AI Overview.
Featured
What are AI Overviews in Google? They’re AI-written summaries shown above results that can change where calls go and which local pros get picked.
Jennifer Eyre
Pantora research: 61% of Americans use AI, organic CTR down 61% with AI Overviews. Full data on consumer AI adoption and marketing impact.
Jennifer Eyre
Google's AI Overview is changing how local businesses get found. Learn what's shifting, who's winning, and how to adapt before competitors do.
Steve Mitchell
Purchased leads vs ChatGPT leads: learn the real quality difference, what you’re paying for, and how to pick the right mix for your home service business.
Jennifer Eyre
How to get more Google reviews without begging. Use a simple request system, smart timing, and follow-up to build trust and win more calls.
Jennifer Eyre
Why AI leads are considered quality leads comes down to intent, context, and trust. Here’s how AI recommendations shape better calls for home services.
Jennifer Eyre
What are AI Overviews in Google? They’re AI-written summaries shown above results that can change where calls go and which local pros get picked.
Jennifer Eyre
Pantora vs Thumbtack comes down to control and cost. Compare pricing, lead quality, and long-term visibility so you can pick the right fit.
Jennifer Eyre
Pantora research: 61% of Americans use AI, organic CTR down 61% with AI Overviews. Full data on consumer AI adoption and marketing impact.
Jennifer Eyre
Pantora vs Hook Agency: the real differences between an AI visibility platform and a marketing agency, including cost and what you get.
Jennifer Eyre
Pantora vs marketing agencies comes down to cost, accountability, and who does the work. Here’s a clear comparison for home service businesses.
Jennifer Eyre
AI-driven lead generation is changing how homeowners find pros. Learn practical strategies to get recommended by ChatGPT and Google AI Overviews.
Jennifer Eyre
ChatGPT vs AI Overviews is confusing. Here’s what each one does, how homeowners use them, and how to make sure your home service business shows up.
Alex Graham
Rank higher in ChatGPT by making your business easy for AI to understand, trust, and recommend when homeowners ask for a local pro.
Jennifer Eyre
Is local search over for home services? Not exactly. But “near me” is turning into AI recommendations, and that changes how you get calls.
Jennifer Eyre