We build electricians a website made to rank on Google and in AI answers, and Pantora turns visitors into panel, EV charger, and repair leads.
0of 100
Online ScorePoor
RankingsPoor0/20
LocalPoor0/20
SEOFair0/30
AI answersPoor0/30
Who’s beating you on Google
1stNearby electric co.4.90/40
2ndRegional electrical franchise4.60/40
3rdSolo master electrician4.80/40
8thYour Business4.80/40
9 problems are costing you revenue:
No panel upgrade pageUpgrade searches go to other electricians.
Not in the Map PackThree shops show above you nearby.
AI answers name other electriciansYou’re missing from EV charger questions.
State license isn’t shownHomeowners can’t check you’re licensed.
No generator install pageStandby generator searches find competitors.
Services crammed onto one pageSearch engines can’t tell what you do.
Few reviews from this yearNewer competitors show fresher feedback.
+ 2 more problems found
Improve your score and drive more revenueFix it with Pantora
9:41
Your Business36Poor
Most people don’t have an electrician they call every time. They search when a breaker keeps tripping or a new EV is on the way, and they choose from what they find. Pantora builds a website that shows up in those searches, and keeps improving it after launch.
People search for the job and their city, like “EV charger installer” plus a town name. Pantora follows where you rank for those searches next to competing shops, checks which electricians ChatGPT mentions, and drafts the fixes.
#1
on Google for “electrician near me”
Electrician near me
AI Overview
Your businessis a top-rated choice nearby, with a 4.8-star rating and strong reviews from local customers. Your business
Nearby business
Local business
Your business4.8#1
A question about EV chargers becomes a lead
The chat on your site answers from your own pages, like whether you install a certain charger or pull permits. It asks for a name and number and sends the lead to your pipeline with the conversation.
+26
more leads a month than at launch
Your business
Can you install a Level 2 charger in a detached garage?
We can look into that. What’s your name and best number?
Kevin Osei(704) 555-0134
Our house still has a 100 amp panel. Can it be upgraded?
We can look into that. What’s your name and best number?
Laura Kim(704) 555-0190
Do you retrofit lighting in retail stores?
We can look into that. What’s your name and best number?
Hector Ruiz(704) 555-0158
Message…
New leads0123
K
Kevin OseiCharger install
L
Laura KimPanel upgrade
H
Hector RuizRetail lighting retrofit
See which pages bring in panel and EV work
Each lead carries its source and the value of the job it became. If the generator page brings in installs and the lighting page brings in questions, Pantora knows where to work next.
We set up the site from what you tell us at signup, from your license to your service cities, and our designers finish it with you. It runs on your own domain.
Pages for each city you serve
Each city page is written for that area, like older neighborhoods that need rewiring or new builds adding EV chargers.
Every service in every city
Your site has a page for panel upgrades in each city you serve, and the same for chargers, rewiring, and lighting.
Google reviews shown on the site
New Google reviews appear on your pages automatically, so visitors see recent work like panel swaps and charger installs.
Short forms, one step at a time
The form asks what the job is, then where, then how soon, and people can attach a photo of the panel.
AI chat that knows your work
It answers questions from your own pages, like which chargers you install, and asks for a name and number.
Automated SEO for Google and AI answers
Pantora checks your rankings and what AI assistants say about electricians near you, then drafts improvements for you to approve.
Live
Built with a Pantora designer
A Pantora website design.
Electrical services
Pages for the work electricians are hired for
People search for the job, like “panel upgrade” or “EV charger installer,” and often add their city. Each service below gets its own page.
Electrical repair and troubleshooting
Tripping breakers, dead outlets, and flickering lights, and how you find the cause.
Panel upgrades
Moving to 200 amps, replacing older panels, and adding subpanels for new circuits.
EV charger installation
Level 2 chargers in garages and driveways, and whether the panel can handle the load.
Whole-home rewiring
Older houses with knob-and-tube or aluminum wiring, and how you work around walls and finishes.
Lighting installation
Recessed lights, fixture swaps, and outdoor lighting for yards and walkways.
Generator installation
Standby generators and transfer switches, and which circuits stay on during an outage.
Electrical safety inspections
Checks for older homes and home sales, and what goes in your written report.
Commercial electrical work
Tenant build-outs, lighting retrofits, and service calls for shops, offices, and restaurants.
AI marketing for electrical contractors
Pantora keeps working on your site
Pantora looks at which electricians outrank you, what people in your cities search for, and which pages turn into jobs. It drafts the next change and waits for your approval.
Google Search
Google Maps
ChatGPT
Gemini
Competitor sites
Customer reviews
Google ranking
#1
ChatGPT
Recommended
Leads a month
46
Booked revenue
+129%
Watches your market
Rewrites and expands your site
Grows your business
Your numbers
Electrical leads and revenue, month by month
The dashboard counts the leads your website brings in and adds up the booked work they turn into.
Electrical leads per month
2.3×
the number of leads at launch
46 leads
JanFebMarAprMayJunJulAugSepOctNovDec
Booked electrical revenue per month
+129%
more booked revenue than at launch
$25,600
JanFebMarAprMayJunJulAugSepOctNovDec
Electrician marketing guide
How electricians get more work from search and AI
What homeowners check before hiring an electrician, and how your website can answer it.
How people find an electrician today
Homeowners who need an electrician usually search for the job and their town, look over the map, and read a few reviews before they call. Property managers search the same way, with more questions about response times and paperwork.
Many now ask ChatGPT or Google’s AI who does panel upgrades or EV chargers nearby. Those assistants name a short list, and they choose from what they can read online. If your site doesn’t say you install chargers, or which cities you work in, you won’t make the list. Making those details clear is what SEO for electrical contractors is for. AI marketing for electricians builds on that work, then checks whether those assistants actually name you.
Can my 100 amp panel handle an EV charger?
Why do my lights flicker when the AC turns on?
Do I need a permit to add a circuit?
Who installs standby generators near me?
Is knob-and-tube wiring safe to keep?
What an electrician’s website should show
Start with one page per job. Chargers, rewiring, lighting, and generators each need their own page, because people search for them separately. Each page should say what the job involves, what can affect the cost, whether it usually needs a permit, and how long the work takes.
Then show the proof. Put your license number, insurance, and photos of finished panels where people can see them, next to reviews from recent customers. We build all of this into your electrician website from the start.
Urgent calls and planned projects
Some calls can’t wait. Half the house loses power, a breaker won’t reset, or an outlet feels warm. That person needs your phone number at the top of the page and a clear note about when you’re available. If you’re on a job when the call comes, an AI agent can answer the phone and take the details.
Much of the larger work is planned, though. A family getting an electric car wants a charger installed before it arrives, and a couple remodeling a kitchen needs new circuits. They read your pages, compare a few companies, and ask for estimates. Those pages should explain the process and what you need from them to quote the job.
Once the site is live, Pantora keeps track of your rankings for each service and city, the electricians who rank above you, and what AI assistants say when someone asks for help nearby. It spots gaps, like a generator page stuck on page two or a city where you get visits but no leads.
Then it drafts the fix and explains why. You review each draft in your inbox, and nothing changes on your site until you approve it. Read more about the AI growth engine for electricians.
Put your license and permit practice on the site
Electricians are licensed by the state in most places, and by a city or county in others. Whatever applies to you, list your license number, your insurance, and whether you pull permits for the jobs that need them. Homeowners check these before letting someone work on their panel, and AI assistants look for the same details.
Pages for commercial and property clients
Restaurant owners, facility managers, and landlords hire electricians too, and they ask different questions. They want to know about after-hours availability, lighting retrofits, tenant build-outs, and whether you can handle several buildings. A few commercial pages written for them can bring in steady work between residential jobs.
Free electrician report
Find out where your electrical business ranks
Your report compares you with the electricians in your area, and it’s free. No card needed.
Takes a minute · Your current site stays as it is
What the report checks for an electrician
Where you rank for panel, EV charger, and repair searches nearby
Whether AI assistants mention you or another electrician
Which competing shops rank above you, and what they do differently
Services and cities your site doesn’t have pages for yet
Questions from electricians
Answers to what electrical contractors ask us most.
Pantora does, starting with your website. We build a page for each service and city you cover, and Pantora checks which electricians ChatGPT and Google’s AI mention near you. It drafts changes to close the gaps. No one can promise a mention, but a clear site helps.
An AI website that brings in work, and software that keeps improving it. We build your service and city pages, Pantora adds a chat that answers visitors from your own content, and it tracks how you show up on Google and in AI answers. You approve every change it drafts.
Yes. Those jobs get their own pages that explain the work, what you need to know to quote it, and your permit process. People comparing electricians for planned work read those pages closely, so they’re often where the larger jobs come from.
Yes, and in plain text. Homeowners look for them before they call, and AI assistants can only repeat what they can read. We add your license number and insurance to the site, and you can update them whenever they change.
Yes. Tell us where you want to grow, and we’ll build a page for each city with the services you offer there. Pantora then tracks your rankings in those cities and drafts updates when a competitor gets ahead.
That depends on how competitive your area is. Chat and forms can add leads soon after launch, while rankings on Google and in AI answers take longer to build. Your dashboard shows each month’s leads and booked revenue, so you can see the trend.
Yes, for getting found and turning visits into jobs. Your AI website, your rankings on Google and in AI answers, your reviews, and every lead that comes in all sit in one platform. Pantora doesn’t run ads or dispatch crews, so your field service software still handles crew schedules and invoices.
