AI Marketing for Electrical Businesses

Be The Electrician AI Recommends.

When homeowners need electrical work—repairs, upgrades, or installations—they ask AI who to call. Pantora gets your electrical business on that list and keeps you there.

See how you compare to your competitors

There are a lot of software companies, agencies and "10x your electrical business" influencers pitching their wares to small businesses owners. You've probably tried some or listened to the claims, only to be underwhelmed or overwhelmed with complexity or cost. Unfortunately, that's a common reality for many electricians and small business owners. High promises and under delivery from the "online nerds". We want to change that.

For more than 20 years our team at Pantora has helped small businesses across a variety of industries grow their businesses online. Today, people are using ChatGPT or reading Google's AI Overviews to find local businesses - so we built Pantora for you.

We invite you to give us a try and ask us any questions you may have. We'd be honored to earn your business and help you grow yours. Thank you.

Works with your existing Website!
AI SEO

AI-Optimized Website for Electricians

A professionally structured site that presents your electrical business exactly how AI needs to see it. Repairs, panel upgrades, installations—organized so ChatGPT and Google AI recommend you when homeowners need help.

Your AI Presence

A site built for how AI discovers electricians

Clear services, service areas, and expertise that make it easy for AI to recommend you for electrical repairs, installations, and upgrades.

A site built for how AI discovers electricians
Visibility

Show Up When Homeowners Search for Electricians

Whether it's outlet repairs, panel upgrades, or new installations, homeowners ask AI for recommendations. Pantora tracks your visibility across ChatGPT and Google AI so you know where you stand and how to improve.

Is AI showing ME?
Electrical Contracting AI visibility dashboard showing how your business appears in AI recommendations
Is AI recommending ME?
Electrical Contracting sentiment analysis showing customer trust and reputation across AI platforms
Sentiment

Build Trust Before the First Call

AI recommends electricians it trusts. Pantora ensures your reputation shines across reviews and public sources, so homeowners feel confident choosing you for their electrical needs.

Analytics

See Which Electrical Services Drive Calls

Track whether repairs, panel upgrades, or new installations generate the most leads. Know which AI platforms and questions bring customers to your door.

Am I beating my local competitors?
Electrical Contracting analytics dashboard tracking AI visibility performance and customer engagement
No guess work, no nonsense!
AI Recommendations

Know Exactly What to Fix

Pantora analyzes your electrical business—your content, your competitors, your AI visibility—and tells you exactly what to improve to win more jobs.
Don't want to do it yourself? We'll do it for you (no additional charge).

HIGHVisibility

Expand answer for 'How do I know if I have a water leak?'

Add details about common signs like unexplained water bills, damp spots, and musty odors. Include when to call a professional vs. DIY checks.

MEDIUMContent

Add question about 'Emergency plumbing services'

Create content covering 24/7 availability, response times, and what constitutes a plumbing emergency. This query has high search volume.

MEDIUMAnswers

Improve answer for 'How much does a water heater cost?'

Add price ranges for different types (tankless, traditional, heat pump) and factors that affect cost like installation complexity and permits.

HIGHCompetitive

Differentiate from 'Roto-Rooter' on response time

Emphasize your faster local response times and same-day service. Competitor mentions 2-hour windows; highlight your 1-hour guarantee.

Electrical Contracting Google Business Profile reviews and AI-powered response suggestions
Reviews

Lift Up Your Google Business Profile

Your 5 stars are the same as all your competitor's 5 stars. Replies are more critical than ever in growing your electrical business with AI. Pantora connects to your Google Business Profile to craft professional, content-rich responses that AI assistants can utilize and potential customers will appreciate.

Ready to grow your electrical business?

More visibility. More calls. More jobs.

Frequently Asked Questions

When homeowners need electrical work, they increasingly ask AI assistants for recommendations. AI gives them a short list of electricians to call. If your business isn't on that list, you're invisible to these customers. Pantora ensures your electrical business is structured and presented so AI confidently recommends you.
Homeowners ask AI questions like "Who's the best electrician near me?", "How much does a panel upgrade cost?", "Who can install a ceiling fan?", and "What electrician has good reviews?" Pantora tracks these real questions and helps your business show up in the answers.
Pantora helps all types of electrical businesses—from residential electricians to specialists in specific services. Whether you focus on repairs, upgrades, new construction, or smart home installations, Pantora optimizes your AI presence to attract the right customers.
Pantora is an AEO (Answer Engine Optimization) platform built specifically for home service professionals. We help local pros get recommended by AI assistants like ChatGPT and Google AI Overviews. Pantora builds your AI-optimized site, monitors your visibility, and gives you clear recommendations to improve.
No. Pantora creates an AI-optimized site that works alongside your current website, not instead of it. Your existing site continues to serve your customers. The Pantora site is specifically structured to help AI understand your electrical business and recommend you more often.
The timeline varies depending on your existing online presence. Some businesses see improvements within a few weeks, while others need more time. AEO is an ongoing process—consistent optimization leads to sustainable growth in AI recommendations and customer calls.

Electrical Contracting Guides & Resources

Expert resources to help your electrical contracting business improve AI visibility and get recommended by AI assistants.

How Electricians Can Generate Leads with AI
Homeowners are asking AI who to hire for panel upgrades, EV chargers, and flickering lights. Learn how electricians can earn more leads by becoming the easiest, safest recommendation.
Electrician Marketing Strategies for the Age of AI
Learn electrician marketing strategies that help your electrical contracting business show up in AI recommendations, earn more calls, and win higher-trust jobs with licensing, permits, and reviews.
What is SEO and AEO for local Electricians?
Learn how SEO and AEO help electricians show up in Google results and AI recommendations, using service pages, reviews, permits, and trust signals homeowners care about.
How to get my Electrical Contracting Business in ChatGPT?
Learn how to make your electrical contracting company show up when homeowners ask ChatGPT for a licensed electrician—using reviews, listings, and website trust signals.
Why Reviews Matter More for AI Than Traditional SEO for Electrical Contractors
Learn why customer reviews fuel AI recommendations for electrical contractors, and how to get more of the right reviews without sounding awkward.