Growth Strategy
Resources and Industry Insights for how to get your home service business recommended by AI assistants like ChatGPT and Google AI Overview.
Growth Strategy
How to Compete Against Private Equity Companies Buying Up Local Markets
Private equity is buying HVAC, plumbing, pest control, and vet businesses in small towns. Here's what changes, and 6 ways independents can compete.
Natalie Frasier
Growth Strategy
Consumer Confidence Fell 6.7 Points: What Contractors Can Do
Consumer confidence fell to 81.9 in September 2026. Here's what the report says and 4 things contractors can do to keep winning jobs this fall.
Natalie Frasier
Growth Strategy
Why Simple Home Service Websites Win More Jobs
Simple home service websites drive more jobs because they load fast, reduce distractions, and make it easy to call. Here's why less is more.
Adam Petrov
Growth Strategy
Purchased Leads vs ChatGPT Leads
Purchased leads vs ChatGPT leads: learn the real quality difference, what you’re paying for, and how to pick the right mix for your home service business.
Natalie Frasier
Growth Strategy
AI Lead Generation for Home Service Businesses
AI-driven lead generation is changing how homeowners find pros. Learn practical strategies to get recommended by ChatGPT and Google AI Overviews.
Natalie Frasier
Growth Strategy
5 Reasons Homeowners Aren't Calling You
Homeowners aren't calling because they can't find you. Learn the 5 hidden reasons your phone stays silent and exactly how to fix each one.
Natalie Frasier